August 30, 2025

Glow & Co., a premium beauty retailer, sought to elevate their customer engagement through innovative and highly personalized SMS marketing. Their challenge was to move beyond generic messaging and build an automated system capable of dynamically tailoring text content based on individual customer behaviors, preferences, and purchase history. The brand wanted to deliver timely product recommendations, exclusive offers, and beauty tips, all driven by real-time customer insights.

Urban Threads, a leading fashion retail brand, faced challenges engaging customers through traditional email marketing with declining open and click-through rates. They approached us to implement a sophisticated SMS marketing automation system that would deliver personalized, timely messages to their subscriber base. The goal was to increase customer engagement, recover abandoned carts, promote flash sales, and provide real-time updates — all while reducing manual effort and improving conversion rates.